Back to Directory

Azure OpenAI

23 use cases using this technology · by Microsoft

23published use cases
11industries
11countries on record
Generative AI
top AI capability

Evidence mix: High 23 · Medium 0 · Low 0 — bands are computed from each record's evidence signals.

Industry
Country

23 use cases

RetailComputer VisionPredictive AnalyticsRecommendation & Personalization

Albert Heijn uses Azure OpenAI for demand forecasting and recipe/leftover scanning, targeting over 10% food waste reduction

Albert Heijn, the Netherlands' leading supermarket chain, uses Microsoft Azure OpenAI, AI Vision and Azure Kubernetes Services for demand forecasting and generative AI customer features. It carries out daily predictions for more than 15 million store-item combinations more than 5 weeks in advance, making almost 1 billion predictions per day, and hopes to reduce its total food waste by more than 10% thanks to it. Its Dynamic Markdown initiative, which allows a product's discount to increase through the day via an Electronic Shelf Label, now saves 250,000 kilos of wasted food per year. Through its Gen AI Labs with Microsoft, Albert Heijn created a Recipe Scanner that adds a photographed recipe's ingredients to the shopping cart, and a Leftover Scanner is coming soon.

Albert Heijn· NetherlandsAzure OpenAI · Azure Kubernetes Service · AI Vision
Professional ServicesAgentic AIGenerative AI

KPMG deploys tens of thousands of employee-built AI agents on Microsoft's AI stack

Professional services firm KPMG integrated Microsoft 365 Copilot into daily tools for 280,000 professionals and used Copilot Studio and Azure AI Foundry to let employees build their own AI agents and micro-use cases, deploying tens of thousands of them. One onboarding agent that helps new hires find templates and historical context reduced follow-up calls by 20%, and an enterprise-grade ESG agent that automates policy lifecycle management contributed to an 18-month reduction in compliance timelines. Department-level agents include KPMG Clara for audit risk detection and a Digital Gateway for real-time tax regulatory analysis.

KPMG· United StatesMicrosoft 365 Copilot · Microsoft Copilot Studio · Azure AI Foundry +3
Financial ServicesConversational AIAgentic AINatural Language ProcessingRetrieval-Augmented Generation

Commerzbank's AI agent Ava autonomously resolves 75% of 30,000+ monthly customer conversations

Commerzbank AG, one of Germany's leading financial institutions, built Ava, an AI-powered conversational agent using Microsoft Foundry Agent Service, Azure OpenAI, Azure AI Content Safety, and Azure Cosmos DB. Ava uses natural language processing to interpret customer intent and manage complex, high-value requests such as credit card lifecycle management and balance inquiries, escalating to a human colleague when needed. Ava manages more than 30,000 customer conversations every month, resolving about 75% of requests autonomously and providing round-the-clock support, while Azure AI Content Safety filters sensitive data and detects potential fraud patterns to maintain regulatory compliance.

Commerzbank AG· GermanyAzure AI Foundry Agent Service · Azure OpenAI · Azure AI Content Safety +4
Financial ServicesCode GenerationAgentic AI

Bankdata pilots Microsoft's agentic COBOL Migration Factory against its 70-million-line mainframe estate

Bankdata, a technology company owned by a consortium of Danish banks representing over 30% of the Danish banking market, has over 70 million lines of code still running on the mainframe. Bankdata worked with Microsoft to build the COBOL Agentic Migration Factory (CAMF), a multi-agent system built on Semantic Kernel with specialized agents (COBOLAnalyzerAgent, JavaConverterAgent, DependencyMapperAgent) that analyze, map dependencies for, and convert COBOL programs into modern Java Quarkus applications. Microsoft tested the framework on a small COBOL module donated by Bankdata, progressively validating it on more complex COBOL call chains reaching a call-chain depth of level 3 as the tool matured into its current multi-agent form.

Bankdata· DenmarkMicrosoft Semantic Kernel · GPT-4.1 · AutoGen +1
InsuranceGenerative AIAgentic AIConversational AIIntelligent Automation

Generali France Rides the Wave of Microsoft 365 Copilot and Agentic AI with Microsoft

Generali France rolled out Microsoft 365 Copilot, Copilot Studio, and Azure OpenAI as part of its 'Boost 2027' strategic plan. 100% of employees have access to Copilot Chat and 3,700 use Microsoft 365 Copilot, with 70% of the workforce adopting it and generating an average of fifteen prompts per user per week. About fifty agents built with Copilot Studio address specialized cases including helpdesk operations. A 24/7 voice assistant resolves nearly 1.3 million calls (30% of requests) directly, with no human intervention. Generative AI also supports home insurance subscription, compliance beneficiary searches, and claims management, where 2.1 million operations were processed by RPA robots in 2024, including automated analysis of wall cracks during drought episodes (10% needing no human intervention) and recognition of more than 15 document types. Implementation was supported by Microsoft partner Avanade.

Generali· FranceMicrosoft 365 Copilot · Copilot Studio · Azure OpenAI +1
InsuranceGenerative AIDocument Intelligence

UNIQA SEE cuts health insurance claims processing times by 90% with Azure AI

UNIQA SEE's claims handlers faced fragmented documents, manual tasks, and heavy call-center reliance that slowed claims processing. Using Microsoft Azure AI alongside Microsoft Foundry, Azure Document Intelligence, and Azure OpenAI, UNIQA SEE built an end-to-end AI-driven medical referral solution that extracts, validates, and integrates referral letter data via APIs into the core claims system. The solution reduced claims processing time from 15-30 minutes to 2-3 minutes (an 85-90% reduction), lowered costs and call volumes, and freed staff for higher-value work. UNIQA SEE also introduced a self-service web and mobile app allowing customers to submit medical referral letters digitally. UNIQA SEE became the first insurer in Southeastern Europe to implement an AI-powered business process solution of this kind.

UNIQA Insurance Group· AustriaMicrosoft Azure AI · Microsoft Foundry · Azure Document Intelligence +1
InsuranceGenerative AIRetrieval-Augmented GenerationConversational AIAgentic AI

Unipol accelerates insurance operations with Generative AI built by Reply

Italian insurer Unipol Group, serving customers through more than 2,000 agencies, worked with Reply (Cluster Reply and Sprint Reply) to build a governed Generative AI platform: a Foundation Layer/Unipol GenAI Stack using Azure AI Search and a Vector DB indexing over 60,000 documents; a Virtual Information Assistant chatbot with RAG over 50,000+ documents that reduces back-office ticket load and delivers responses in seconds; a network of AI agents built with Azure OpenAI, LangChain/LangGraph and UiPath that convert manual tasks into conversational interactions with real-time data validation; and an AI Guardrail governance layer (built on the LoopMind asset) providing LLM-as-a-judge monitoring, human-in-the-loop validation and AI Act compliance. Reply reports accelerated time-to-value, with new applications released in 1-3 months.

Unipol Group· ItalyAzure AI Search · Azure OpenAI · LangChain +3
RetailConversational AIGenerative AI

Albert Heijn revolutionizes the store employee experience using Azure OpenAI

Albert Heijn, one of the largest supermarket chains in the Netherlands with over 700 owned stores and more than 80,000 store employees, built a conversational assistant within its @AH Employee App using Azure OpenAI, hosted on Azure Kubernetes Service with data stored in Azure Database for PostgreSQL. Developed with Microsoft and partner EPAM, the assistant answers store employees' questions about restocking and customer requests, including a barcode scanner and store floorplan. It has been piloted in eight stores with plans to scale to 25 stores in summer 2025 and eventually all 700 owned stores.

Koninklijke Ahold Delhaize (Albert Heijn)· NetherlandsAzure OpenAI · Azure Kubernetes Service · Azure Database for PostgreSQL