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Azure OpenAI Service

33 use cases using this technology

33published use cases
12industries
14countries on record
Generative AI
top AI capability

Evidence mix: High 33 · Medium 0 · Low 0 — bands are computed from each record's evidence signals.

Industry
Country

33 use cases

ManufacturingConversational AI

Siemens Digital Industries Software builds an Azure AI Teams app that translates shop-floor speech into routed problem reports

Siemens Digital Industries Software built a Microsoft Teams app for its Teamcenter product lifecycle management software that uses Azure OpenAI Service and Azure AI Foundry prompt flow to let frontline shop-floor workers report problems using natural speech in any language. The app parses informal speech, creates a summarized problem report, and routes it within Teamcenter to the appropriate design, engineering or manufacturing expert in their own language. The app, relying on Azure AI network isolation for enterprise security, was piloted with a few Siemens DI customers ahead of a planned December 2023 release, with Siemens anticipating faster issue reporting and resolution.

Siemens Digital Industries Software· GermanyAzure OpenAI Service · Microsoft Azure AI Foundry · Microsoft Teams
InsuranceConversational AIGenerative AI

Zavarovalnica Triglav automates customer service with Azure OpenAI chatbot

Zavarovalnica Triglav, Slovenia's leading insurance and financial group, built its own chatbot using Azure OpenAI Service (rather than a public solution, to meet data protection regulations), trained on its company knowledge base, to draft responses to customer enquiries for agent review, automatically answering around 10% of queries directly. For the remaining queries, the company built automated ticket routing using Azure OpenAI Service to read enquiry content and direct it to the right department, reducing manual intervention by about 50% for certain request types. It also automated transcription and summarization of recorded customer communications and deployed a customer-facing chatbot on its website, with a voice bot for the call center in development.

Zavarovalnica Triglav· SloveniaAzure OpenAI Service · Dynamics 365 · Azure Bot Framework +1
ManufacturingGenerative AIConversational AI

Legrand's Gaia and Elia AI tools cut product data generation time by 60%

Legrand, a French electrical and digital building infrastructure manufacturer with 300,000+ products across 90 countries, co-developed two generative AI tools with Artefact using Azure OpenAI Service, Azure AI Search and Azure Data Lake Storage: Gaia, which generates and localizes product descriptions, and Elia, an AI chatbot that gives sales and customer service teams fast, accurate product information. Gaia cut product data generation time by 60% (with 82% of marketing managers preferring its output in A/B testing), and Elia saves an estimated 20 minutes per sales rep or customer advisor per day.

Legrand· FranceAzure OpenAI Service · Azure AI Search · Azure Data Lake Storage +1
Technology & SoftwareConversational AI

Parloa's voice-first AI agents transform contact centers at scale

Parloa, a Berlin-based AI company founded in 2018, built an enterprise-grade AI Agent Management Platform (AMP) on Microsoft Azure (AKS, Cosmos DB, Azure AI Search and Azure OpenAI Service with GPT-4o) that automates voice-first customer interactions across phone, chat and messaging in multiple languages for sectors including insurance, e-commerce, utilities and travel. A leading teleshopping company using the platform handles 3 million calls a day, with AI-driven shopping recommendations increasing shopping cart value by 10%, while call center agents are being upskilled into AI managers overseeing the automated interactions.

Parloa· GermanyAzure OpenAI Service · Azure Kubernetes Service (AKS) · Azure Cosmos DB +1
Financial ServicesGenerative AIDocument Intelligence

Nest Bank rolls out Microsoft 365 Copilot to Polish staff, cutting workshop material prep time 90%

Nest Bank, a Polish bank focused on micro-entrepreneurs, migrated its data to Azure and Azure Databricks, first built an internal Azure OpenAI-powered admin assistant, then rolled out Microsoft 365 Copilot company-wide as one of the first companies in Europe to do so. Copilot cut the time to create workshop materials from an hour to five minutes (a 90% reduction) and is used to draft meeting agendas, summarize discussions and organize follow-up tasks, while the bank doubled sales and grew daily mobile transactions from 60,000 to 80,000 with the same headcount over 12 months.

Nest Bank· PolandMicrosoft Copilot for Microsoft 365 · Azure · Azure Databricks +2
Financial ServicesConversational AIPredictive AnalyticsGenerative AI

Discovery Bank's Azure OpenAI assistant for agents delivers 500% ROI

Discovery Bank, a fully digital South African bank serving clients with transactional, lending, savings, investment, and forex products, built an AI-powered data infrastructure on Microsoft Azure and Azure Databricks. Using Azure OpenAI Service, the bank created an AI assistant for its roughly 200 customer service agents, who handle about 3,000 calls a day; the assistant surfaces personalized client and product information through a simple chat interface, helping agents proactively suggest tailored actions and reducing agent training time. Azure Databricks also powers predictive models that identify the most effective channels, messages, and timing for customer engagement. Combining the Databricks platform and the Azure OpenAI-powered assistant, Discovery Bank measured a 500% return on investment via its shared-value metric, alongside improvements in customer satisfaction, retention, and engagement.

Discovery Bank· South AfricaMicrosoft Azure · Azure Databricks · Azure OpenAI Service
InsuranceGenerative AINatural Language Processing

Zurich Insurance deploys over 200 AI tools including GenAI underwriting applications

Zurich Insurance Group, a global insurer headquartered in Switzerland, adopted Microsoft Azure OpenAI Service to translate unstructured customer data -- images, emails, and reports in many languages -- into its rules-based underwriting environment. Zurich is developing advanced, bespoke, multimodal GenAI applications that lead to more accurate and efficient risk evaluations, accelerating the underwriting process and reducing turnaround times. Zurich now has more than 200 AI tools deployed across its global, decentralized footprint, with Azure AI acting as a coach that helps underwriters gain experience faster and ask better questions.

Zurich Insurance Group· SwitzerlandAzure OpenAI Service
Financial ServicesAgentic AIConversational AINatural Language Processing

Deutscher Maklerverbund's multi-agent AI platform triggers system actions in 70% of broker conversations

DEMV Deutscher Maklerverbund, a German insurance broker network serving more than 7,000 offices and 16,000 users, built Professional Works X (PWX), a multi-agent AI platform using Azure OpenAI Service, Microsoft Foundry, and Azure API Management. Each PWX agent manages a specific task area -- drafting communications, handling policy and claims operations -- allowing brokers to interact via chat or voice and submit claims, manage policies, and capture customer information directly through AI-powered processes, such as creating a claim from an uploaded photo of a police accident report. After a roadshow launch, weekly active PWX users grew about 65%, from around 850 to 1,400, with the platform handling 700-800 chats daily (peaking around 1,000) and about 70% of conversations triggering at least one system action such as retrieving data or preparing documentation.

DEMV Deutscher Maklerverbund· GermanyAzure OpenAI Service · Microsoft Foundry · Azure API Management
ManufacturingConversational AIGenerative AI

Sandvik Revolutionizes Manufacturing with Microsoft AI Solutions

Sandvik, a Swedish manufacturing technology company, built the Manufacturing Copilot using Azure OpenAI Service and Azure AI Search to give employees and customers natural-language access to decades of product documentation, help files, and audio/video recordings across its CAD/CAM software brands (including Cimatron, GibbsCAM, and SigmaNEST). Rather than building separate solutions per product, Sandvik created a shared service with product-specific Copilots, each trained on brand-specific proprietary knowledge and supporting 19 languages with domain-specific translation algorithms. The tool is used internally in sales, customer support, and training, and was first launched across three CAD/CAM brands with a rollout planned to reach 400,000 users. Sandvik reports an average productivity gain of 20-30% (up to 50% for entirely new problems) and roughly 50% less time to onboard new salespeople.

Sandvik· SwedenAzure OpenAI Service · Azure AI Search · GitHub Copilot
RetailGenerative AIConversational AI

ASOS uses Azure AI Foundry to surprise and delight young fashion lovers

UK fashion retailer ASOS used Azure OpenAI Service and Azure AI prompt flow (part of Azure AI Foundry) with ChatGPT language models to build a conversational, AI-powered shopping experience that curates fashion recommendations based on customer preferences and trend data. The team built a working prototype in a few weeks, tested it with 150 internal users plus a sample of real customers with zero safety or security red flags, and verified the absence of jailbreaks during that initial testing; ASOS is confident that Azure AI Content Safety, built into Azure AI Foundry, will play a key role in assuring responsible, top-quality interactions as it moves toward wider customer testing.

ASOS· United KingdomAzure OpenAI Service · Azure AI prompt flow · Azure AI Foundry +1
ManufacturingGenerative AIConversational AIPredictive Analytics

Husqvarna Group Boosts Operational Efficiency with Azure Adaptive Cloud

Swedish manufacturer Husqvarna Group deployed Azure Arc, Azure IoT Operations, and Azure OpenAI Service to unify its fragmented public cloud, hybrid, and on-premises factory infrastructure and enable real-time data insights across its global manufacturing network. The rollout achieved 98% faster data deployment and 50% lower infrastructure imaging costs. Using Azure OpenAI Service, the company also built Factory Companion, an AI chatbot that gives factory teams instant troubleshooting guidance based on historical maintenance data and machine documentation, moving maintenance from reactive toward predictive.

Husqvarna Group· SwedenAzure Arc · Azure IoT Operations · Azure OpenAI Service +2
Financial ServicesGenerative AIConversational AIDocument Intelligence

Raiffeisen Bank International Launches Its Own ChatGPT Using Azure OpenAI Service

Raiffeisen Bank International (RBI), a cooperative bank headquartered in Vienna, Austria serving 16.5 million customers in 11 markets, built 'RBI ChatGPT' using Azure OpenAI Service and Azure AI Search within Azure AI Foundry, with Azure AI Content Safety for content moderation. The tool automates repetitive tasks like documenting intelligence and summarizing legal, regulatory and banking documents, and supports line leveling in reconciliation reporting, extracting and summarizing public news articles and financial reports, drafting emails, and answering regulatory questions. RBI ChatGPT was first deployed to 2,000 users and now has an active user base of over 20,000. A feature called 'yellowGPTs' lets employees contribute their own solutions and dedicated knowledge bases built on the platform. RBI is also experimenting with tying the o1 model on Azure OpenAI Service into its application framework.

Raiffeisen Bank International· AustriaAzure OpenAI Service · Azure AI Search · Azure AI Foundry +1
ManufacturingGenerative AINatural Language ProcessingCode Generation

Siemens Industrial Copilot expanded, adopted by thyssenkrupp

thyssenkrupp Automation Engineering integrated the Siemens Industrial Copilot for Engineering into a battery machine used for battery quality inspections on electric cars, and plans to use the genAI-powered assistant at scale engineering machines at thyssenkrupp's global locations from 2025 onwards. The Copilot assists engineers in creating TIA Portal projects, developing structured control language (SCL) code faster for programmable logic controllers, integrating code into TIA Portal, and generating machine visualization in WinCC Unified, reducing repetitive tasks like data management and sensor configuration. Separately, the Siemens Electronics Factory in Erlangen, Germany implemented the Copilot for Operations across its soldering machines, helping operators and maintenance engineers translate machine error codes into natural language and suggest solutions, reducing machine downtime and production bottlenecks. The Industrial Copilot for Operations is planned to be offered as an on-premises hardware-software bundle with the Simatic Industrial PC, powered by NVIDIA NIM microservices, so no internet connection is required and data is processed and stored on local shopfloor hardware. Natural language processing is carried out via Azure OpenAI Service on Microsoft Cloud.

thyssenkrupp Automation Engineering / SiemensSiemens Industrial Copilot · TIA Portal · WinCC Unified +3
HealthcareGenerative AIMachine Learning

Novo Nordisk builds AI drug discovery platform on Azure with Microsoft Research

Novo Nordisk partnered with Microsoft Research to build an AI platform on Azure AI and data stacks spanning regulatory affairs, early research, drug discovery and trial design, using Azure OpenAI Service, Azure Cosmos DB and Azure Kubernetes Service, with Power BI and Power Apps for collaboration. The platform includes a copilot for researchers, shared reasoning-chain templates, and governance/auditing of how data and models are used. The teams published early results on predictive AI models for cardiovascular disease risk detection, including an algorithm that Novo Nordisk says predicts patients' cardiovascular risk better than the best clinical standards, drawing on more than 100 years of insulin research data.

Novo Nordisk· DenmarkAzure OpenAI Service · Azure Cosmos DB · Azure Kubernetes Service +2
ManufacturingNatural Language Processing

HARTING reduces design time from weeks to minutes with Siemens and Azure AI

HARTING, a German maker of industrial connectors with more than 27,000 product options, built an AI-guided Han® Configurator powered by Microsoft Azure OpenAI Service and Microsoft Cloud for Manufacturing that lets customers describe requirements in natural language and get guided to the right product in about one minute, down from 15-20 minutes. For custom designs, a companion tool built by HARTING's Innovation Hub interoperates with Siemens' NX and Simcenter (part of Siemens Xcelerator) to refine 2D layouts, generate 3D models and run basic thermal FEM simulations, cutting custom prototype creation from weeks to minutes.

HARTING· GermanyAzure OpenAI Service · Microsoft Cloud for Manufacturing · Siemens NX +2