Prime Focus Technologies Transforms Content Localization with Agentic AI on AWS
Media technology company Prime Focus Technologies built AI agents on Amazon Bedrock running Anthropic's Claude and LangGraph for its CLEAR AI platform, automating subtitling, translation and transcript generation, cutting content localization costs by 20-30% and turnaround time by 30-40% while improving accuracy by 20-30%.
Overview
Media technology company Prime Focus Technologies built AI agents on Amazon Bedrock running Anthropic's Claude and LangGraph for its CLEAR AI platform, automating subtitling, translation and transcript generation, cutting content localization costs by 20-30% and turnaround time by 30-40% while improving accuracy by 20-30%.
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Inspect the highlighted sourceThe challenge
Prime Focus Technologies set out to enhance its CLEAR AI platform to automate long-duration localization tasks such as subtitling, language translation, and transcript generation, needing a highly scalable, managed generative AI service that balanced speed and cost after testing several leading solutions that failed to deliver the right balance.
The solution
PFT engaged AWS, selecting Amazon Bedrock as a fully managed generative AI service and working with the AWS Prototyping and Cloud Engineering (PACE) team to build AI agents. It adopted Anthropic's Claude large language model in Amazon Bedrock plus its internally developed LangGraph API to build a supervisor architecture in which multiple AI agents collaborate on long-duration localization workflows, completing development in weeks rather than months.
Reported business value
Customers have reduced content localization costs by 20-30% and accelerated content localization turnaround by 30-40%, while agents deliver up to 20-30% greater accuracy in subtitling, language translation, and transcript generation than other vendor solutions.
Sources
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