Technology & SoftwareGenerative AIPublic Cloud

Brain4Data boosts customer service with Oracle Database and Generative AI

Brain4Data· GermanyOracle Cloud Infrastructure · Oracle Database · Oracle APEX +2

Brain4Data, a German startup, built a GenAI-powered agent named Fred that uses retrieval augmented generation (RAG) over customer documents, databases, and ERP systems, powered by Oracle Database's native AI Vector Search and OCI Generative AI Service. Within a few months of deployment, Fred handled 80% of end-user requests. Brain4Data won the European Seal of Excellence from the European Innovation Council in early 2024.

Overview

Brain4Data, a German startup, built a GenAI-powered agent named Fred that uses retrieval augmented generation (RAG) over customer documents, databases, and ERP systems, powered by Oracle Database's native AI Vector Search and OCI Generative AI Service. Within a few months of deployment, Fred handled 80% of end-user requests. Brain4Data won the European Seal of Excellence from the European Innovation Council in early 2024.

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The challenge

To provide specific information and context that a human employee would have, Brain4Data needed to develop a GenAI agent using RAG to access reams of a customer's internal data in any format, while keeping the agent fast, affordable, scalable, and reliable; storing customer data in a separate external vector database had added complexity and slowed performance.

The solution

Brain4Data developed its agent, Fred, on Oracle Database, using its native AI Vector Search capabilities to store multiple types of data and vector representations together in the same database, paired with OCI Generative AI Service for retrieval augmented generation and Oracle APEX for the user interface.

Generative AIAgentic AI

Reported business value

Within a few months of starting to use Oracle Database's vector capabilities with OCI Generative AI Service, Fred handled 80% of end-user requests, the goal Brain4Data had targeted.

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