Unilever Transforms With AI
Unilever uses the Databricks Data + AI Platform for near real-time access to retail data, enabling proactive inventory management and demand forecasting across its 400 brands, with Unity Catalog securing data governance and lineage.
Overview
Unilever uses the Databricks Data + AI Platform for near real-time access to retail data, enabling proactive inventory management and demand forecasting across its 400 brands, with Unity Catalog securing data governance and lineage.
This entry has 12 published fields tied to exact passages in an immutable source capture.
Inspect the highlighted sourceThe challenge
Unilever needed to unify data across its 400 brands and gain near real-time access to retail data in order to move from reactive to proactive inventory management and accurate demand forecasting.
The solution
Unilever leverages the Databricks Data + AI Platform to unify data and accelerate business innovation with AI, using near real-time retail data access for proactive inventory management and demand forecasting, and Unity Catalog to secure data governance and lineage.
Reported business value
Infusing AI with human expertise creates smarter supply chains, enhances customer experiences, and powers a future-ready, connected workforce across Unilever's 400 brands.
Sources
Open any source and check the claim yourself — that is the point of the register.
This record was researched and written with AI assistance, and its claims were checked against the sources above. (EU AI Act art. 50 transparency notice.)
Other retail entries in the register.
Furniture.com Transforms Online Search with Databricks
Furniture.com unifies over 60 retail partners and 1.5 million SKUs on the Databricks Data + AI Platform, using Delta Lake, MLflow and Unity Catalog to run its ML lifecycle. Its Find It AI product-discovery tool uses generative AI to create a synthetic image representing shopper intent, then matches it against the product catalog for image-based search. A Collections model uses LLMs to automatically group related products, finding more than 16,000 collections across 50+ partners with no human intervention. Users who interact with Find It AI show a click-through rate 8x higher than baseline and a return rate 3.2x higher than baseline.
How Walmart Achieved Enterprise Transformation Through Digital Experience Innovation
Working with implementation partner Nativa on LivePerson's technology, Walmart customized and integrated conversational technology into its WhatsApp channel, including a FAQ-Transactional Bot to streamline searches, inquiries and purchases. The solution delivered a 60% increase in productivity and a 10 percentage point improvement in CSAT/NPS, along with operational savings through automated customer service processes.
Zalando enhancies customer engagement and operational efficiency with Mistral
Zalando, a European e-commerce platform, integrated Mistral models hosted on AWS Bedrock into its platform to add natural language processing and machine learning capabilities. The integration supports personalized recommendations, improved customer service and streamlined operations for the retailer's shopping experience.
McGee & Co uses Syte's visual AI to connect shoppers with complementary home decor pieces
Furniture and home decor retailer McGee & Co implemented Syte's visual search and AI tagging technology to tie products together, helping customers who find an item like an end table or couch also discover the complementary pieces from the same collection. Josh Batchelor, VP of Technology at McGee & Co, said the goal was to make sure shoppers are served complementary pieces when they need them.
Was this helpful?
Your feedback helps us improve our use case database


