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Title
Sinyi Realty's AI Intelligent Recommendation System personalizes property matching
…tomer experiences,” said Niko (Ko-Chin), Liang, Data Scientist at Sinyi Realty. Since the launch of Sinyi Realty’s “AI Intelligent Recommendation System” in May 2022, they have observed positive momentum. As properties are not frequently traded…
Description
Sinyi Realty, Taiwan's leading real estate solutions provider, built an AI Intelligent Recommendation System (launched May 2022) on the Databricks Data + AI Platform and Delta Lake, using machine learning to power its Property Recommender Solutions and match properties to buyers based on consumer-centric behavioral and demographic attributes. The system delivered a 200% increase in website click-through rates, a ~30% increase in customer conversions, and a 20% increase in property closing rates.
…Realty CUSTOMER STORY Helping buyers find the perfect homes to fit their needs 200% Increase in website click-through rates ~30% Increase in customer conversions 20% Increase in property closing rates Evolving sustainability and customer demands, coupled with rising inflation and…
Company
Sinyi Realty
…rity and Trust Ready to get started? Get a Demo Login Contact Us Try Databricks Customer Stories / Sinyi Realty CUSTOMER STORY Helping buyers find the perfect homes to fit their needs 200% In…
Industry
Real Estate
…l estate market. To stay competitive and evolve beyond traditional real estate, Sinyi Realty — Taiwan’s leading real estate solutions provider — looked to further integrate digital capabilities and innovative solutions int…
Deployment model
Cloud
…. Share this post Details Industry : Financial Services Use Case : Data Science Cloud : Azure Product : Delta Lake Ready to get started? Try Databricks for free Learn more a…
Problem
Sinyi Realty's roughly one petabyte of property, behavioral, demographic and session data sat in disparate, complex-to-scale legacy Microsoft SQL Server data warehouses without a single source of truth, leaving data teams unable to efficiently build pipelines or gain accurate insights for decisions.
…nable to gain accurate and relevant insights for informed decision-making. With legacy Microsoft SQL Server data warehouses that were disparate and complex to scale, the team struggled to efficiently build data pipelines that unlocked access to…
Solution
Sinyi Realty modernized its data infrastructure on the Databricks Data + AI Platform and Delta Lake, unifying data into a common view to power its in-house Property Recommender Solutions and Property Matching System, which uses machine learning to deliver real-time, personalized property recommendations to customers, with Unity Catalog improving efficiency for analysts, scientists and engineers.
…o the unique needs and preferences of each client. To drive AI democratization, Sinyi Realty leveraged Databricks Data + AI Platform and Delta Lake to enhance their in-house Property Recommender Solutions. It now serves as a single source of truth for thousands of consumer-centric att…
Technology
Databricks Data + AI Platform, Delta Lake, Unity Catalog
…create real-time and personalized recommendations in-app for each customer. And with Unity Catalog, data teams including analysts, scientists and engineers have increased their efficiency. “Sinyi Realty is committed to digital transformation in pursuit of net-zero sus…
Use case type
Personalisation
…iness touchpoints. Staff can securely access this democratized consumer data to create real-time and personalized recommendations in-app for each customer. And with Unity Catalog, data teams including analysts, scientists and engineer…
Headline outcome
…Realty CUSTOMER STORY Helping buyers find the perfect homes to fit their needs 200% Increase in website click-through rates ~30% Increase in customer conversions 20% Increase in property closing rates Ev…
Business value
Since launching its AI Intelligent Recommendation System, Sinyi Realty saw a 200% increase in website click-through rates, a ~30% increase in customer conversions and a 20% increase in property closing rates, driven by a 7% increase in property impressions and 3% increase in click-through rate that together produced a 20% surge in the recommendation page's conversion rate.
…ks Data + AI Platform. And the impact to the business has been measurable, with a 7% increase in property impression and a 3% increase in click-through rates, collectively resulting in a 20% surge in the conversion rate of the recommendation page. Looking ahead, as Sinyi Realty continues to foster a data-driven decision-makin…
AI capabilities
Recommendation & Personalization
…iness touchpoints. Staff can securely access this democratized consumer data to create real-time and personalized recommendations in-app for each customer. And with Unity Catalog, data teams including analysts, scientists and engineer…
Deployment options
cloud
…. Share this post Details Industry : Financial Services Use Case : Data Science Cloud : Azure Product : Delta Lake Ready to get started? Try Databricks for free Learn more a…
