Source proof for Carlsberg builds AI knowledge base in two days with Microsoft Unified

Carlsberg builds AI knowledge base in two days with Microsoft Unified | Microsoft Customer Stories This is the Trace Id: 43be22ffd68b2c811c10839d429d…

…. The program’s new Global Brain large language model (LLM) knowledge assistant reduces time to query operational templates by ~99% to ensure adoption and application of Carlsberg’s global standards for over 10,000 supply chain workers. READ THE STORY Established in 1847 by brewer J.C. Jacobsen, the Carlsberg Grou…

…compliance documentation, best practices, and training materials. For example, the ability to efficiently retrieve a comprehensive list of 4,000 operational standards for a single manufacturing site is vital for maintaining compliance and operational efficiency. For a solution to be viable, it would have to quickly find the complete list o…

…s report that the Global Brain delivers highly detailed and consistent outputs. Tasks that previously required around 30 minutes of manual searching across large SharePoint libraries can now be completed within seconds. During its testing phase, Global Brain handled 200 queries from 10 testers, ach…

…ccess with Carlsberg ISC across other functional domains. Discover more details CUSTOMER Carlsberg Group PRODUCTS Azure OpenAI in Foundry Models Microsoft Copilot Studio Microsoft Powe…

…oint SERVICES AND SUPPORT Microsoft Unified ORGANIZATION SIZE 10,000+ employees COUNTRY/REGION Denmark BUSINESS NEED Data-driven decisions Employee experience Powerful business apps…

…e details Explore related stories Contact Sales Contact Sales Executive summary Carlsberg, one of the world’s top beer and beverage producers, ensures operational excellence across its 30+ direct markets via Carlsberg…

…dards, capabilities, and performance across Integrated Supply Chain and beyond. A key objective is to streamline access to critical information—such as standards, compliance documentation, best practices, and training materials. For example, the ability to efficiently retrieve a comprehensive list of 4,000…

…compliance documentation, best practices, and training materials. For example, the ability to efficiently retrieve a comprehensive list of 4,000 operational standards for a single manufacturing site is vital for maintaining compliance and operational efficiency. For a solution to be viable, it would have to quickly find the complete list o…

…search across supply chain operations. Through the Microsoft Unified agreement, Carlsberg engages a Cloud Solution Architect, who provide strategic technical consulting and governance support. This ensures the environments are correctly configured by using Power Platform…

…. in only two days.” Nikos Floudas, Director of Carlsberg Excellence, Carlsberg Global Brain’s natural language understanding and intelligent search capabilities are powered by Azure AI and Azure OpenAI Service. They provide accurate, context-aware responses so users can quickly retrieve re…

…te, context-aware responses so users can quickly retrieve relevant information. SharePoint is the system’s primary content source, storing standards, training materials, and supply chain documentation. Users can interact with Global Brain using natural language by simply typing a…

…nts across the organization. During the delivery of the Global Brain prototype, Unified focused on upskilling Carlsberg’s internal IT resources, ensuring the company retains full ownership, expertise, and long-term capability to evolve and maintain its AI assistants independently. Carlsberg IT seeks to replicate its success with Carlsberg ISC across other fun…

…s report that the Global Brain delivers highly detailed and consistent outputs. Tasks that previously required around 30 minutes of manual searching across large SharePoint libraries can now be completed within seconds. During its testing phase, Global Brain handled 200 queries from 10 testers, ach…

…earching across large SharePoint libraries can now be completed within seconds. During its testing phase, Global Brain handled 200 queries from 10 testers, achieving an engagement rate above 90%—strong proof of value and user trust. In late November, Global Brain is set for…

…s, achieving an engagement rate above 90%—strong proof of value and user trust. In late November, Global Brain is set for an official launch, targeting over 10,000 ISC users. As usage expands across Carlsberg’s breweries and functions, the potential grow…

…s across Carlsberg’s breweries and functions, the potential grows exponentially—with even modest daily use projected to save thousands of working hours annually. Beyond ensuring operational standards, the initiative enables smarter AI opera…

…insights and the foundation for ongoing business improvement. The program’s new Global Brain large language model (LLM) knowledge assistant reduces time to query operational templates by ~99% to ensure adoption and appl…

…source, storing standards, training materials, and supply chain documentation. Users can interact with Global Brain using natural language by simply typing a question that they might ask a coworker, such as: “What are the Carlsberg Excellence Fou…

…producers, ensures operational excellence across its 30+ direct markets via Carlsberg Excellence — the company’s Integrated Supply Chain operational transformation program. As part of its efforts to promote industry differentiation, Carlsberg teamed w…

…across other functional domains. Discover more details CUSTOMER Carlsberg Group PRODUCTS Azure OpenAI in Foundry Models Microsoft Copilot Studio Microsoft Power Platform SharePoint SERVICES AND SUPPORT Microsoft Unified ORGANIZATION SIZE 10,000+ employees COUN…

…. in only two days.” Nikos Floudas, Director of Carlsberg Excellence, Carlsberg Global Brain’s natural language understanding and intelligent search capabilities are powered by Azure AI and Azure OpenAI Service. They provide accurate, context-aware responses so users can quickly retrieve re…

…ds. During its testing phase, Global Brain handled 200 queries from 10 testers, achieving an engagement rate above 90%—strong proof of value and user trust. In late November, Global Brain is set for…

…ritical information. Leveraging a suite of Microsoft technologies and services, Global Brain provides enhanced information access, governance, and intelligent search across supply chain operations. Through the Microsoft Unified agreement, Carlsberg engages a Cloud Solution Ar…