RetailComputer VisionGenerative AI
Miroglio Group Unleashes Fashion Innovation in Italy with Generative AI on AWS
Miroglio Group
Italian fashion company Miroglio Group, which designs and distributes 10 fashion and lifestyle brands across 41 countries, worked with AWS Partner Data Reply to replace its manual product-tagging process with a generative AI-powered tagging system built on Amazon Bedrock using Anthropic's Claude 3.5 Sonnet, combined with a machine learning model trained on the company's historical images. The system analyzes product images and generates accurate technical and editorial tags and descriptions across multiple languages, reaching almost 90 percent accuracy and cutting a task that previously took one month down to about one hour.
