Amazon SageMaker JumpStart
2 use cases using this technology
Ferrari Advances Generative AI for Customer Personalization and Production Efficiency
Ferrari S.p.A.
Ferrari built a car configurator on AWS using LLMs in Amazon Bedrock and Amazon Personalize, letting customers personalize their vehicle across millions of possible configurations with 3D visualization, which increased sales leads and cut configuration times by 20%. Ferrari also fine-tuned Amazon Titan, Claude 3 and Llama models in Bedrock (combined with Amazon SageMaker JumpStart) on its own documentation to power an after-sales generative AI chatbot that classifies and summarizes customer care tickets, and uses Amazon Lookout for Vision to automate quality inspection and defect detection on the assembly line. Generative AI is also used to run vehicle design simulations and text-to-image prototyping to reduce reliance on physical prototypes.
Workday Accelerates Generative AI / ML Product Development Using Amazon SageMaker
Workday
Workday uses Amazon SageMaker to let engineering teams build, train and deploy ML models, including LLMs, across AWS Regions to meet global customers' data-residency requirements. Using Amazon SageMaker Studio, Jumpstart and Ground Truth Plus, Workday piloted a closed-book ML application analyzing job descriptions, invoices and contracts, improving ML inference latency by a factor of five. Workday also received early access to Amazon Bedrock for generative AI prototyping. Head of Workday AI Shane Luke said the company has scaled from a thousand inference requests to tens of millions coming in daily.