Title
Vxceed builds a near real-time multi-agent AI platform using Amazon Bedrock
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Description
Vxceed, a global SaaS provider of AI-powered sales and distribution solutions for consumer packaged goods (CPG) companies, built a multi-agent AI platform on Amazon Bedrock to interpret store-level signals in near real time across traditional trade retail outlets. Specialized agents interpret field signals, summarize patterns, generate narrative explanations, and recommend next steps, and also collaboratively produce short AI-generated video news bulletins (script, audio, and visuals each by a different agent) summarizing daily risks and opportunities. Built with Amazon DynamoDB, AWS AppSync WebSockets, AWS Lambda, and AWS Step Functions, the platform processes about US$250 million in daily transactions for major customers, expanded outlet coverage from 1.6 million to over 2 million stores in 18 months, and delivered 5-10% sales uplift and 15-25% improvement in promotion ROI through earlier issue detection.
…nd validate whether the concept was viable and cost-effective,” Ovely explains. At the core of the solution is a multi-agent architecture powered by Amazon Bedrock . Each agent performs a specialized function—interpreting field signals, summaris…
Company
Vxceed
…ustomer wants it, that sale is gone—and so is the influence you’ve built,” says Cyril Ovely, CTO, and co-founder of Vxceed. Vxceed set out to build a platform that could interpret store-level signals in…
Industry
Consumer Goods
…ovider with operations across New Zealand, India, the Middle East, and the USA. It delivers AI-powered sales and distribution solutions for CPG companies in traditional trade markets, supporting millions of outlets and thousands of field users to improve executi…
Technology
Amazon Bedrock, Amazon DynamoDB, AWS AppSync, AWS Lambda, AWS Step Functions
…building a different part of the story. Cyril Ovely CTO and Co-founder, Vxceed AWS Services Used Amazon Bedrock Amazon Bedrock powers generative AI for more than 100,000 organizations worldwi…
Deployment model
Cloud
…ong-standing technical relationship that underpins nearly all of its products. “Ninety-five percent of our stack runs on AWS. We’ve been connected with AWS from the beginning, and as a SaaS provider we rel…
Use case type
Analytics augmentation
…core of the solution is a multi-agent architecture powered by Amazon Bedrock . Each agent performs a specialized function—interpreting field signals, summarising patterns, generating narrative explanations, or recommending next steps based on near real-time store conditions. These agents also power Vxceed’s AI-generated news bulletins, short, automated…
Business functions
Sales
…I platform on Amazon Web Services (AWS) that interprets store-level signals and guides commercial teams with timely, actionable insight. With this approach, customers process about US$250 million in daily transactio…
Headline outcome
…-level insight. These capabilities translate into measurable commercial impact. Typical results include 5–10 percent sales uplift and 15–25 percent promotion ROI improvement, driven by faster detection of issues and more precise coaching of field teams. The platform’s 2–3 minute AI-generated news bulletins offer consumable, territo…
AI capabilities
Agentic AI, Generative AI
…nd validate whether the concept was viable and cost-effective,” Ovely explains. At the core of the solution is a multi-agent architecture powered by Amazon Bedrock . Each agent performs a specialized function—interpreting field signals, summaris…
Deployment options
cloud
…ong-standing technical relationship that underpins nearly all of its products. “Ninety-five percent of our stack runs on AWS. We’ve been connected with AWS from the beginning, and as a SaaS provider we rel…
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- 26 Sept 2026, 05:29 UTC
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