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Title
Unlocking the potential of social banking to the underserved
…Login Contact Us Try Databricks Customer Stories / KASIKORN LINE CUSTOMER STORY Unlocking the potential of social banking to the underserved 60x Faster time to insights 2–5x Increase in data volumes to train ML models 2x…
Company
KASIKORN LINE
…rity and Trust Ready to get started? Get a Demo Login Contact Us Try Databricks Customer Stories / KASIKORN LINE CUSTOMER STORY Unlocking the potential of social banking to the underserved 60x…
Description
KASIKORN LINE, operator of Thailand's LINE BK social bank, used the Databricks Data + AI Platform to build a credit scoring model that combines conventional financial data with behavioral data from the LINE messaging app to assess creditworthiness for underbanked and unbanked customers. The platform cut time to insights by up to 60x, scaled data volumes for training ML models 2-5x, and accelerated experimentation for social banking models by up to 2x.
…and serve their customers effectively. With the Databricks Data + AI Platform, they have developed a unique credit scoring model that combines conventional financial data with behavioral information to provide accessible financial services, catering to the underbanked and unbanked population — ushering in a new world of greater economic participation and prosperity. The…
…nds, ushering in a paradigm shift in their data-driven decision-making process. This consolidation of data analysis within a single platform has slashed time to results by up to 60x, empowering their teams to swiftly translate data into actionable insights. Fur…
Problem
KASIKORN LINE encountered challenges managing data silos, diverse sources and real-time credit decision-making while dealing with vast volumes of social and financial data. As a lean team, the massive data volumes made it crucial to have a scalable and integrated platform to unlock actionable insights, serve customers better and drive financial inclusion.
…as a beacon of change. Dealing with vast volumes of social and financial data, KASIKORN LINE encountered challenges in managing data silos, diverse sources and real-time credit decision-making. Their lean team required a scalable and integrated platform to unlock insights…
…cessitated a scalable data platform capable of handling their ambitious goals. “As a lean team, the massive volumes of data we dealt with made it crucial to have a scalable and integrated platform for analytics and AI,” said Dr. Chanyaswad. “The urgency lay in unlocking actionable insights from o…
Solution
KASIKORN LINE adopted the Databricks Data + AI Platform, a lakehouse unifying data with BI analytics, reporting and ML capabilities, to develop a credit scoring model that combines conventional financial data with behavioral information from LINE to evaluate creditworthiness for underbanked and unbanked customers. Delta Lake enhanced data pipeline reliability while reducing latency, Databricks SQL let teams run ad hoc queries with ease and precision, and Unity Catalog provided secured, granular access control for sensitive financial data across teams in different countries.
…t and business performance. Diving into the various components of the platform, Delta Lake has emerged as a cornerstone, enhancing data pipeline reliability while significantly reducing latency. This enhanced data infrastructure forms the backbone of their analytics capabi…
…capabilities, enabling them to serve their customers with agility and accuracy. The power of Databricks SQL has revolutionized how they access and analyze data, allowing them to run ad hoc queries with ease and precision. This agility in querying empowers their data teams to derive actionable insigh…
…ly, a crucial advantage in the fast-paced world of social banking. Furthermore, Unity Catalog plays a pivotal role in their data governance and access control strategy. It has offered teams secured access to the right data with granular precision…
Industry
Financial Services
…g the way for new heights of social banking excellence. Share this post Details Industry : Financial Services Cloud : Google Cloud Ready to get started? Try Databricks for free Learn more a…
Country
Thailand
…ic empowerment, fostering financial inclusion and propelling societal progress. In Thailand, where the underserved segments of the population often lack the traditional access to these services, KASIKORN LINE’s pioneering service — LINE BK, Thailand’s first social bank — s…
Technology
Databricks Data + AI Platform, Delta Lake, Databricks SQL, Unity Catalog
…lock insights, drive financial inclusion and serve their customers effectively. With the Databricks Data + AI Platform, they have developed a unique credit scoring model that combines conventional financial data with behavioral information to provid…
…t and business performance. Diving into the various components of the platform, Delta Lake has emerged as a cornerstone, enhancing data pipeline reliability while significantly reducing latency. This…
…capabilities, enabling them to serve their customers with agility and accuracy. The power of Databricks SQL has revolutionized how they access and analyze data, allowing them to run ad hoc queries with ease and precision. This agility in q…
…ly, a crucial advantage in the fast-paced world of social banking. Furthermore, Unity Catalog plays a pivotal role in their data governance and access control strategy. It has offered teams secured access to the right data with granular precision…
Business value
Complex data analysis that once consumed hours has been reduced to minutes or seconds, slashing time to results by up to 60x. KASIKORN LINE has also scaled the data volumes used to train ML models by 2 to 5x and accelerated model experimentation by up to 2x.
…nds, ushering in a paradigm shift in their data-driven decision-making process. This consolidation of data analysis within a single platform has slashed time to results by up to 60x, empowering their teams to swiftly translate data into actionable insights. Fur…
…s more efficiently. By accelerating iterations of machine learning experiments, Databricks has enabled KASIKORN LINE to scale data volumes to train ML models by 2 to 5x and accelerate experimentation for their models by up to 2x. Looking ahead, KASIKORN LINE envisions a continued journey of innovation, demo…
AI capabilities
Predictive Analytics, Machine Learning
…fectively. With the Databricks Data + AI Platform, they have developed a unique credit scoring model that combines conventional financial data with behavioral information to provide accessible financial services, catering to the underbanked and unban…
…ey are exploring the development of more comprehensive models more efficiently. By accelerating iterations of machine learning experiments, Databricks has enabled KASIKORN LINE to scale data volumes to train ML models…
Headline outcome
…usiness impact, amplifying their productivity and performance across the board. Prior to Databricks, complex data analysis often consumed hours due to the time-intensive nature of querying vast data sets. However, with Databricks, access times have been dramatically reduced to mere minutes, even seconds, ushering in a paradigm shift in their data-driven decision-making process. This consolidation of data analysis within a single platform has slashed time to results by up to 60x, empowering their teams to swiftly translate data into actionable insights. Fur…
Use case type
Decision support
…ASIKORN LINE encountered challenges in managing data silos, diverse sources and real-time credit decision-making. Their lean team required a scalable and integrated platform to unlock insights…
Deployment model
Cloud
…ocial banking excellence. Share this post Details Industry : Financial Services Cloud : Google Cloud Ready to get started? Try Databricks for free Learn more about our product Talk…
Deployment options
cloud
…ocial banking excellence. Share this post Details Industry : Financial Services Cloud : Google Cloud Ready to get started? Try Databricks for free Learn more about our product Talk…
