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Title
LALIGA processes petabytes of stadium video data for real-time sports insights on Databricks
…yed and enjoyed. It’s all made possible with the Databricks Data + AI Platform, which processes petabytes of video stream data to help analyze in-game information. With Databricks, LALIGA can provide insights that help players get better at t…
Description
LALIGA used the Databricks Data + AI Platform on Azure, with Delta Lake and MLflow, to ingest 300,000 frames of in-game video per match from stadium cameras and build real-time machine learning models tracking player and ball movement for performance analysis and personalized fan experiences, later commercializing the platform as LALIGA Tech for other sports organizations.
…by hundreds of high-performance HD cameras embedded throughout their stadiums. These cameras capture 300,000 frames of in-game action per match, including all player and ball movement, generating petabytes of information on a daily basis. In the face of harnessing massive amounts of structured and unstructured data,…
Company
LALIGA
…USTOMER STORY Revolutionizing how sports are played and experienced Watch video LALIGA is changing the world of sports and entertainment. Through the use of real-time streaming data generated by hundreds of cameras ac…
Industry
Media & Entertainment
…and fan engagement without complex infrastructure investments. Share this post Details Industry : Media & Entertainment Use Case : Data Engineering Cloud : Azure Product : Agent Bricks , Delta Lake Ready to get started? Try Databricks for free Learn more about our product Talk…
Problem
LALIGA struggled to efficiently ingest the massive volumes of structured and unstructured live-action video data captured by stadium cameras and to extract insights that business stakeholders could understand and act on, limiting its ability to build a data-first culture.
…ecture at LALIGA Tech. “We weren’t able to efficiently ingest all our data. And we weren’t able to effectively communicate and share with the business leaders how data is a valuable asset for our business. What we needed was a platform that would help us harness this amount of data t…
Solution
LALIGA built its operational analytics platform on the Databricks Data + AI Platform on Azure, using Delta Lake as a common data layer to unify petabytes of video stream data and MLflow to build, train and deploy predictive models that track player and ball movement in real time, later commercializing the platform as LALIGA Tech.
…eam analytics and real-time machine learning — without sacrificing performance. Delta Lake provides a common data layer that unifies and prepares all their data sets for analytics and ML. Today, Delta Lake underpins a cost-effective, highly scalable lakehouse for LAL…
Business value
LALIGA can now deliver reports and dashboards via Power BI to help business stakeholders make smarter decisions about team operations and revenue, analyze player performance, speed and health to inform in-game decisions, and personalize fan content experiences, opening new entertainment and e-commerce opportunities.
…cess of generating questions, such as, how close is a player to scoring a goal? With Power BI, they are able to deliver reports and dashboards to help business stakeholders make smarter decisions that impact team operations and revenue. With MLflow, they can build, train and deploy predictive models designed to do…
AI capabilities
Computer Vision, Predictive Analytics, Recommendation & Personalization
…, they can build, train and deploy predictive models designed to do things like track the movement of players and the ball in the field in real time, meaning they can analyze player performance, speed and health to make in-game…
…e football-fan side, Databricks enabled LALIGA to begin examining fan behavior, allowing for more personalized content experiences and ultimately turning data into both world-class entertainment and e-commerce…
Technology
Delta Lake, MLflow
…eam analytics and real-time machine learning — without sacrificing performance. Delta Lake provides a common data layer that unifies and prepares all their data sets for analytics and ML. Today, Delta Lake underpins a cost-effective, highly scalable lakehouse for LAL…
…ss stakeholders make smarter decisions that impact team operations and revenue. With MLflow, they can build, train and deploy predictive models designed to do things like track the movement of players and the ball in the field in real time, meaning they can analyze player performance, speed and health to make in-game…
Deployment options
cloud
…t massive scale Once LALIGA plugged in Databricks, their goal became a reality. The Databricks Data + AI Platform on Microsoft Azure now serves as the foundation for their operational analytics platform by simplifying the ingestion of petabytes of video stream data for downstream a…
Headline outcome
…r their passionate fanbase. With a deeper understanding of these data insights, clubs can improve match outcomes, prevent player injury and deliver the exact information that fans crave to drive team loyalty and revenue. LALIGA is rich with digital assets captured by hundreds of high-performance HD…
…itions in real time to analyze movement speed, health and tactical performance, helping coaches make informed in-game decisions. How does LALIGA use data analytics to personalize fan experiences? LALIGA anal…
Use case type
Predictive operations
…ss stakeholders make smarter decisions that impact team operations and revenue. With MLflow, they can build, train and deploy predictive models designed to do things like track the movement of players and the ball in the field in real time, meaning they can analyze player performance, speed and health to make in-game…
