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Title

John Keells Holdings scales retail advanced analytics with Azure Databricks

derived · high
…m collaboration Dozens of use cases across key functions of the retail business For John Keells Holdings PLC (JKH), understanding customer behavior across 70 companies in seven diverse industries was crucial to streamlining their strategic and operational decision-making. JKH engages with millions of customers in Sri Lanka, generating massive amounts…

Description

John Keells Holdings' OCTAVE Center of Excellence used Azure Databricks, Delta Lake and MLflow to unify siloed data across 70 companies and seven industry verticals, running over 40 advanced analytics use cases including a store-clustering supply chain optimization pilot for its Keells supermarket chain that improved dry-category revenue and cut the time for annual category review.

derived · high
…sons across experiments. Leveraging data to unlock actionable customer insights OCTAVE is running a roadmap of over 40 strategically significant advanced analytics use cases aimed at solving business problems across the organization. One such use case w…

Company

John Keells Holdings

quote · high
…rity and Trust Ready to get started? Get a Demo Login Contact Us Try Databricks Customer Stories / John Keells Holdings CUSTOMER STORY Optimizing store operations with the customer in mind Faster tim…

Industry

Retail

classification · medium
…rection as we democratize data throughout the company.” Share this post Details Industry : Retail and Consumer Goods Use Case : Data Science , Data Engineering Cloud : Azure Product : Delta Lake ,…

Problem

John Keells Holdings engaged millions of customers across 70 companies in seven industries but could not effectively utilize its wide variety and large quantum of data due to siloed systems, hindering strategic and operational decisions such as inventory allocation, which had traditionally been based purely on store size rather than customer demand data.

derived · high
…their data, with the ultimate goal of better serving their customers. However, they were not able to effectively leverage their wide variety and large quantum of data due to siloed systems in their business. JKH, which uses the Microsoft suite of solutions, needed an Azure-native platf…

Solution

JKH's OCTAVE Center of Excellence adopted Azure Databricks, integrating MLflow and Delta Lake into its Microsoft Azure stack, to centralize and democratize data across engineering, science and analytics teams; it piloted an advanced analytics model at Keells supermarkets that clusters stores based on customer-behavior features to inform assortment decisions instead of relying purely on store size.

derived · high
…better collaboration among their data engineering, science and analytics teams. They circled in on Databricks as the platform that will enable them to centralize and democratize data from various sources — to allow engineers to easily access and build reliable data pipelines for all…

Business functions

Supply Chain & Logistics

classification · medium
…tion and model training, and analysts to derive meaningful business insights to improve store operations through better inventory management and customer demand forecasting. Assisting OCTAVE in accelerating this transformation in cloud infrastructure w…

Technology

Azure Databricks, Delta Lake, MLflow, Power BI

classification · high
…rely access the self-service platform to effectively collaborate across teams.” Being on the Microsoft Azure ecosystem allowed fuss-free integration of services such as MLflow and Delta Lake into the existing tech stack. The OCTAVE team appreciates Databricks’ simple architecture with a single compu…

Use case type

Predictive operations

classification · medium
…— a process that presented a clear opportunity for data to inform and optimize. Applying the advanced analytics model enabled by Databricks helped Keells to cluster the stores based on features related to customer behavior. The pilot showed material improvement in “dry categories” revenue and a signifi…

Headline outcome

derived · high
…ed Keells to cluster the stores based on features related to customer behavior. The pilot showed material improvement in “dry categories” revenue and a significant reduction in the time taken for the annual category review. “Databricks is now the primary platform for model development at OCTAVE, and us…

Business value

The store-clustering pilot showed material improvement in "dry categories" revenue and a significant reduction in the time taken for the annual category review; OCTAVE now runs a roadmap of over 40 advanced analytics use cases, and Databricks usage has extended beyond OCTAVE into other business units.

derived · high
…and a significant reduction in the time taken for the annual category review. “Databricks is now the primary platform for model development at OCTAVE, and usage is even extending beyond OCTAVE into the business units that are finding it beneficial,” said Yolan Seimon, Vice President, John Keells Group, and Head of Data and Ad…

AI capabilities

Machine Learning, Predictive Analytics

classification · medium
…— a process that presented a clear opportunity for data to inform and optimize. Applying the advanced analytics model enabled by Databricks helped Keells to cluster the stores based on features related to customer behavior. The pilot showed material improvement in “dry categories” revenue and a signifi…

Deployment options

cloud

classification · high
…Industry : Retail and Consumer Goods Use Case : Data Science , Data Engineering Cloud : Azure Product : Delta Lake , Agent Bricks Ready to get started? Try Databricks for fr…
Capture details
Captured
21 Sept 2026, 06:03 UTC
Extractor
fetch-strip@1
Snapshot hash
04596611045842f4390deacb8367cc8f6876d074af2551a764b3894b15450ab3