{"slug":"coca-cola-brings-its-iconic-santa-into-the-future-with-an-ai-powered-avatar","url":"https://findausecase.com/use-cases/coca-cola-brings-its-iconic-santa-into-the-future-with-an-ai-powered-avatar","title":"Coca-Cola brings its iconic Santa into the future with an AI-powered avatar","description":"Coca-Cola created an AI-powered avatar of its iconic Santa character that talks with consumers in real time, using Microsoft Foundry, Azure Speech in Foundry Tools, and Azure Cosmos DB. The avatar launched in 26 languages and spread across 43 countries, generating over 1 million consumer engagements.","company":"Coca-Cola","industry":"Consumer Goods","aiCapabilities":["Generative AI","Conversational AI"],"technology":["Microsoft Foundry","Azure Speech in Foundry Tools","Azure Cosmos DB"],"deployment":"Unknown","solutionApproach":"Coca-Cola created an AI-powered avatar of its iconic Santa character that talks with consumers in real time, using Microsoft Foundry, Azure Speech in Foundry Tools, and Azure Cosmos DB.","businessValue":"The avatar launched in 26 languages and spread across 43 countries, generating over 1 million consumer engagements.","evidence":{"band":"high"},"sourceUrl":"https://www.microsoft.com/en/ai/consumer-goods","dates":{"publishedAt":"2026-08-16T14:11:31.896Z","publishedAtSource":"ledger","updatedAt":"2026-08-16T14:11:31.896Z"},"license":"Open for reading and citing with a link to https://findausecase.com/use-cases/coca-cola-brings-its-iconic-santa-into-the-future-with-an-ai-powered-avatar. Bulk republication requires permission."}